Growth Branding Package

As businesses start growing, their branding usually needs to evolve with them. What worked in the early stage often becomes limiting once the brand begins reaching a wider audience. The Growth Branding Package by Minnions Marketing is designed for companies that already have momentum but now need stronger visual consistency, clearer messaging, and more structured marketing assets to support expansion. Instead of scattered design elements, this package helps build a unified brand system that works across social media, marketing materials, and digital platforms.

The focus of this package is to strengthen your brand identity design while also equipping your business with practical assets you will use regularly. We begin with core brand identity elements including a primary logo, secondary logo, favicon, a defined brand color palette of three to five colors, and clear typography guidelines. A basic brand guide ensures your logo usage, colors, and fonts remain consistent everywhere. Business essentials such as a professionally designed business card and email signature are included so your communication reflects the same brand quality. Social media visuals are also prepared, including profile and cover images for Facebook, Instagram, and LinkedIn. The expanded brand guide goes deeper by defining visual direction through a mood board, image and icon styling, and a clear brand voice and tone.

To support ongoing marketing efforts, Minnions Marketing also provides ready to use marketing and digital assets within this package. This includes flyer or brochure design along with a structured set of social media creatives and content planning. Deliverables include Instagram and Facebook creative posts, stories, and reels designed to keep your brand visually active online. Each post is supported with researched hashtags and written captions to maintain message consistency. On the digital side, we design a website mockup including the homepage and two additional pages so your online presence follows the same visual direction as your brand. Additional elements such as favicon and web icons are included along with an email newsletter template that helps maintain a consistent look in email communication.

Services Included:

LOGO & IDENTITY
• Primary logo
• Secondary logo
• Favicon

COLOR & TYPOGRAPHY
• Brand color palette (3–5 colors)
• Font selection and usage guidelines

BASIC BRAND GUIDE
• Logo usage guidelines
• Color and typography guide

BUSINESS ESSENTIALS
• Business card design
• Email signature design

SOCIAL MEDIA
• Profile and cover images for Facebook, Instagram, and LinkedIn

EXPANDED BRAND GUIDE
• Mood board and visual direction
• Image and icon style
• Brand voice and tone guide

MARKETING MATERIALS
• Flyer or brochure design
• Instagram 25 creative posts
• Instagram 25 stories
• Instagram 5 reels
• Facebook 25 creative posts
• Facebook 25 stories
• Facebook 5 reels
• Hashtag research
• Content captions

WEBSITE & DIGITAL
• Website mockup (homepage + 2 additional pages)
• Favicon and web icons
• Email newsletter template